Damn those numbers!
Financials have the power to provide a screenshot of any business, at any moment, through the lens of statistical indicators. The results of one year, even a lifetime of work, can be summed up in just a few pages to tell the story of a company.
These numbers are unequivocal—a company’s results can be either satisfactory or not satisfactory.
Of course, every entrepreneur knows that temptation to interpret the numbers to rationalize a business project. Yes, there’s nothing quite like a passion project to fool you into seeing value in financials where none exists.
Damn those numbers! Why reflect reality when our dreams can be so much more beautiful?